Category: Riffing on Content Strategy
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Considering Creating a Podcast? Why Not Start With a Demo?
Have you ever felt a strong passion for a particular subject? Do people ask you for advice? Is there a topic you can discuss endlessly? If you’ve been contemplating starting a podcast, now might be the perfect time to consider creating a podcast demo. But first, what is a podcast? It’s a digital audio series that is…
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Don’t Panic at the Disco — Findings From a New Music Discovery Survey
This project explores the many ways in which new music and artists are discovered by the everyday listener. A music engagement survey was created to find out how people discover new music in the digital age. 114 people took part. About one billion people and counting stream music online, ( 616 million people/businesses pay for subscriptions and…
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100,000,000 Reasons You Should Make Your Website Accessible to All
According to the European Council of the European Union, 100,000,000 or 25% of people in Europe consider themselves as having some kind of disability. If your website is not accessible, you could be missing a lot of web traffic, and/or these potential customers are not having a great UX/CX experience when they first encounter your…
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Let The Light In
Writing content that engages and connects with our audience can be a challenging task. We want our writing to be creative, informative, and engaging, but sometimes it can be difficult to find inspiration or come up with new ideas. One way to develop our writing skills and enhance our creativity is by reading poetry.
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A Backwards Explosion
To come up with the idea, I revisited some of my favourite sources. YouTube interviews of creative people. It has been a quandary to me, whether watching interviews is a way of procrastinating. Or if it is a way of replenishing my creative output. Reading to a writer is not a waste of time. So,…